Marketing Your Real Estate Investments
Investing in real estate is a business for which you plan to earn a profit. Oddly enough, many would-be real estate investors balk at the concept of marketing their business.…
Marketing is defined by the AMA as “an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.” It generates the strategy that underlies sales techniques, business communication, and business developments. It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.
Marketing is used to identify the customer, satisfy the customer, and keep the customer. With the customer as the focus of its activities, marketing management is one of the major components of business management. Marketing evolved to meet the stasis in developing new markets caused by mature markets and overcapacities in the last 2-3 centuries. The adoption of marketing strategies requires businesses to shift their focus from production to the perceived needs and wants of their customers…
5 Real Estate Marketing Tips That Work
Marketing your real estate business can cost a lot of money. Obtaining new prospects can be difficult but hanging on to them can be even harder and more expensive. But,…
Designing for Conversions? Start with Mobile.
Here’s a different approach to help optimize for conversions. Consider a mobile-first approach to design and focus on design iterations over different concepts. A mobile-first approach to design can really…
Designing for Conversions Start with Designing for Mobile
Here’s a different approach to help optimize for conversions. Consider a mobile-first approach to design and focus on design iterations over different concepts. A mobile-first approach to design can really…
Tips for Hiring a Property Manager
Once you own more than five properties, a property manager is likely to become a business consideration for your real estate investing business. While some real estate investors hire property…
4 Elements of an Effective Marketing Testimonial
Effective Marketing If you’re looking for an easy way to build trust and confidence in your marketing, testimonials will be your tool of choice. But don’t make the mistake of…
Optimize Conversion with Socket’s Online Quote Builder
Socket’s cloud based quoting software lets you generate, send, and manage sales quotes conveniently in one location. You can do anything online today. While some services are questionable (like purchasing…
Using Testimonials in Your Marketing
Building trust quickly is a key component of effective marketing. Without trust, barriers become insurmountable and negotiations go nowhere. Of course, you can’t just come right out and say, “Trust…
4 Tips for Successful Network Marketing
Networking is one of the most common marketing methods suggested to business newcomers. The concept is fairly simple; join business and community groups to spread the word about your business.…
ATMOS Guide to Better Video Marketing
It sounds cliche, but for better video marketing, you need to start with a goal-driven strategy. This means determining the goal you are trying to accomplish and use video to…